HYGIEIA Signs Collaboration Agreement with NATRUE

In 2025, the HYGIEIA Master programme established a collaboration agreement with NATRUE – The International Natural and Organic Cosmetics Association.

This strategic partnership aims to raise awareness of natural cosmetics and foster the exchange of scientific knowledge on natural cosmetic ingredients, regulations, and sector-relevant competencies. It also seeks to promote the natural cosmetics sector within academia, supporting the education of future professionals in health, wellness, and sustainable cosmetic practices, while reinforcing evidence-based approaches in the industry.

Dr. Smith, NATRUE’s Director General, emphasized:
“This collaboration reflects NATRUE’s commitment to fostering scientific understanding and education in the natural cosmetics sector. By working with HYGIEIA, we hope to inspire the next generation of professionals and strengthen the holistic approach to health, wellness, and sustainable beauty.”

Dr. Catarina Rosado, HYGIEIA’s consortium coordinator, highlighted:
“We are delighted to welcome NATRUE as an Associated Partner of the HYGIEIA consortium. Their involvement brings valuable expertise from the natural cosmetics industry, enriching our collaborative efforts and creating new opportunities for students to engage directly with key stakeholders in the field.”

This partnership marks an important step in bridging academia and industry, inspiring future professionals to embrace sustainable, evidence-based practices in health and wellbeing.